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Search Recent Posts & Japan SEO Predictions: Japanese Experts Give their opinions about SEO Trends What is the Most Popular Search Engine in Japan? Updated for Guide to Link Building in Japan – How It’s Different and What Techniques Work Best. Updated for Japan SEO Trends: Experts Weigh In With Their Forecasts What We Learned from Implementing HubSpot’s Topic Clusters in Japan Time in Japan Local SEO, Getting into the -Pack years ago/ By Jeff Crawford Local SEO in Steps If you are a local business, you probably want to get customers online. You are hoping you can get ranked at the top of Google or Yahoo, then drive customers to your site. But it’s not happening. Why?
For one, the competition in the Local SEO space is heating up. More and more busine Guangdong Mobile Number List sses are become aware of their online presence, and are taking steps to get noticed. Second, Google now displays the top results in an exclusive “-Pack”. The top listings get their names, websites, and local directions links prominently displayed. All others display much lower in the page, often below the fold. And if Google is displaying ads associated with your keyword, your business even if it ranks #, may be below the fold. Users are never doing to see your listing. The Google -Pack is like an exclusive club. It has really created a huge divide. If you are savvy enough to get in it, you enjoy the benefits of extra web traffic and phone calls that come with ranking in the top If you are not in it, it’s a cold cruel life. You won’t be getting much traffic from Google.

For example, I did this search for “Facial Spa Tokyo”. Google flags this as a Local Search, and displays the -Pack style listings. An Local SEO Search on Google Notice how much space the -Pack listing takes? Even though there are no ads on this page, the -Pack has pushed the standard top listings almost below the fold. So you need to do whatever it takes to get into the -Pack. Here are some things you can do that will help you get there. online with a consistent NAP, or Name-Address-Phone number. It sounds like an easy thing to do, but many businesses get it wrong. For example, suppose I want to start a business with my friend James. We want to call it James and Jeff Incorporated.
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